Street posterism: interferences and methodologies of setbacks.

A case study in Aguascalientes, Mexico

Abstract

This text presents the results of an action-research process that delves into the affront between two forms of cultural production, having on the one hand, the urban cultures of social mobility and, on the other, the street cultures of social mobilization, in which that ways of life are disputed on the street. To situate the problem socio-territorially, the case of the city of Aguascalientes, Mexico, is presented, in which a campaign of statist organizational occupation – legal, police and prison – is followed up for the control of the streets against the organic habitability of the territories. Subsequently, we open a methodological discussion that reviews the classic concept of drift, the imaginary discipline of psychogeography, some of its categories and the practical application of playful-constructive behavior in the field work carried out at the end of October 2023, for the participation and methodological bet of the setback in the active vortex of the semiosis of the street event as autonomous action and motive of the exercise of street posterism in the Santa Mónica housing unit. The poster is proposed as a means of interference in the image-text-context interface, an interfered medium that at the same time interferes in the streets for the emergence and activation – non-programmatic – of imaginative social creativity that emerges from the networks of clandestinity and ungovernability. of the territories. Finally, the posterization process of the Cuentos Ácratas is recovered for the analysis of the intensification of the processes of circumstantial and situational subjectivation in the network of interactions that are established in the territorial opacity in which the properties of existence are open. and at play on the moving surface of social meanings, plotted in the multitudinous event of direct action.